When making a software product, useability and quality are two of the most important factors. This is especially true when dealing with critical systems such as health data (like our MedManage app does) and it is extremely valuable to research best practices and work directly with professionals. Let me show you how.
If you want to know how to market your product to all of your target audiences, you have to become a little bit of a spy. Where do your customers come from, are they happy with their customer experience? Are they coming back after trying out your product, would they recommend your product to their moms? With the AARRR metrics you can get all the answers efficiently and use them to your and your customers’ advantage.