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Collections

We all want to know everything. But everything starts somewhere, right?

Let’s say you’re exploring customer development to build your product, or digging into interface design — here’s what you need to know, right in the Product Development collection.

If you’re about to turn ideas into code and won’t mind some hints on dev, you’ll find everything you need in the Engineering collection. And, because knowing and implementing all of that requires self-management and regular improvement — check out Culture&Lifestyle, too.

Each collection includes tutorials, articles and infographics.

Articles by collections

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How to Conduct UX Research For Your Product

What do your users want? What do they need? Can they use your product? These are 3 main questions that user experience research answers by giving the chance to hit it off and create a successful product. If you wish to avail of UX methods to gather real user insights, read our guide on how to conduct the research to gain maximum results.

dima64px By UX Design
Rethinking Work-Life Balance: How to Understand Yourself Better

Working strictly for 8 hours and, then, spending time with family? Or dedicating all free hours to completing tasks, and, only then, allot time for yourself? The right answer can’t be spotted in books or apps. Only you can find a perfect work-life balance for yourself, and our guide will help you to learn about different approaches to it.

yarik64px By Productivity
How and Why to Create User Personas

There are many ways to fail your product. Hopefully, there are some options for preventing from failure. It’s easy as pie – collect data about your audience, talk to them, be the one who understands them, be the product they need. How to do that – you can figure out in our guide to creating user personas.

yarik64px By Product Management
AARRR Framework: The Best Startup Metrics for Pirates

If you want to know how to market your product to all of your target audiences, you have to become a little bit of a spy. Where do your customers come from, are they happy with their customer experience? Are they coming back after trying out your product, would they recommend your product to their moms? With the AARRR metrics you can get all the answers efficiently and use them to your and your customers’ advantage.

yarik64px By Revenue & Growth
9 Morning Routines For Maximum Productivity

You more or less woke up, but your mind didn’t, and your morning productivity is at about 0,01%. Had enough of that? We’ve got you, bro. While you were pulling yourself together, or pulling yourself out of bed, we collected some tips and apps on how to boost your productivity, get the most of your morning routine and kick ass at work.

yarik64px By Productivity
Customer Development Guide For Product Managers

Planning to create a product without asking customers for their opinion? Unless you want to get into a PowerPoint chart of recent product failures, drop this idea and opt for customer development. Custdev is an approach that won’t strain the budget, but will take production to another level. If that’s exactly what you want, go ahead and use it!

yarik64px By Product Management
Get the Most in Life and Work with Gamification

We’ve mastered the art of criticizing ourselves, always demanding more, being unstoppable. But is it always efficient? Do we need to be in rush and do our damnedest without rewarding ourselves? Find out how to achieve more and value yourself with gamification.

yarik64px By Productivity
How To Use A/B Testing To Build Better Web Products

The only person who can settle which design is better for your website or which text is more catchy for an email is your user. A/B testing is a genius tool that gives access to this kind of data. So, if you wish to build your idea on the basis of customer insights, start using split testing now.

yarik64px By Product Management
How To Research The Market And Identify Opportunities

There is nothing worse than relying on luck more than on facts. That’s why all successful companies spend great resources on market research before launching or upgrading any product. If you want to be in their ranks, learn your potential, define market opportunity and research your target audience. Own the information and own the world!

yarik64px By Marketing & Partnerships
feedbacksurvey
Event Feedback App: How to Setup Your Pre, Mid & Post-Event Survey

Events make brands alive. Whether aimed at inspiring a workforce or strengthening customer loyalty, triggering action from sales prospects or educating an audience; all the events cater to one emotion – ‘human emotion’.  It is also important that the attendees/delegates must find these events engaging. Obtaining feedback on the event from attendees/delegates is important to

By Productivity
The Role Social Media Should Play In Your Wider Marketing Strategy

For any business to thrive, whether a startup or a multinational organization, an effective marketing strategy is absolutely critical. This serves as a crucial road map for the entire business. It is clear that social media is gradually becoming the backbone for effective marketing because of the number of social media users and the integral

marketing guidesseo
Sentiment Analysis and the Link to Better Sales

“Lead people with what they want. – Lead with what they’ve already said. – Lead people from where they’re at. – Lead them with the things that concern them.” – Sandi Krakowski As business owners, we are always looking for ways to increase our sales. After all, sales are the driving force for any company.

By Marketing & Partnerships
big datacontent
How to Boost a Content Marketing Strategy Using Big Data

An increasingly crowded content marketplace has made it impossible to stand out just by pumping out a lot of content. Understanding of the performance is the key to achieving satisfying key performance indicators (KPIs). This is where the Big Data comes in. Thanks to all the available data in the world of the internet, the

By Marketing & Partnerships
guest postseo
On-Page SEO Checklist for 2019 to Maximize Your Webpages’ Reach

On-page SEO is vital for ranking high on Google search results. It is the process of optimizing specific pages on a website. It is not the same as on-site optimization since the latter deals with optimizing all pages on a website while on-page is all about improving one webpage at a time. The process, though,

By Marketing & Partnerships
guest post
5 Content Writing Tips To Improve SEO

Content is still king in 2019 and will continue to be for the foreseeable future. The 2018 Hubspot State of Inbound Marketing report found that blog content creation was the top marketing priority for 55% of marketing professionals this year. The report also found that marketers who placed a high priority on blogging were 13-times

By Marketing & Partnerships
guest post
What Makes an Employee Stay at A Company?

Would you imagine seeing your employee of the month handing a resignation letter, just like that? It strikes you like a nightmare because right there and then, new challenges and new responsibilities abound. Skilled professionals are hard to come by these days, and you’ve just lost one. Here, you think about who, and what you’ve

yarik64px By Hiring & Operations
email marketingguest post
How to Create Product Launch Emails

Product launch campaigns are all about increasing awareness and getting customers interested in your new product, and email is the perfect way to spread the word. Engaging messages illustrating the product’s features and benefits will convert your core audience at a high rate and win back some former customers who had been inactive. That said,

Evaldas Mockus By Marketing & Partnerships
guest post
Using Risk Management in Engineering

Engineering requires a dedicated team of professionals with the right skills to achieve project goals. Most IT managers report more than 75 percent victory in delivering software engineering projects, but many observers claim the success rate is less than 50 percent. Organizations expect engineers to deliver products that meet their objectives within the projected timeframe

By Project Management