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We all want to know everything. But everything starts somewhere, right?

Let’s say you’re exploring customer development to build your product, or digging into interface design — here’s what you need to know, right in the Product Development collection.

If you’re about to turn ideas into code and won’t mind some hints on dev, you’ll find everything you need in the Engineering collection. And, because knowing and implementing all of that requires self-management and regular improvement — check out Culture&Lifestyle, too.

Each collection includes tutorials, articles and infographics.

Articles by collections

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How to Tell Your Brand Story

Storytelling is one such potent form of art that has been into existence since antiquity. In essence, it is one out of a few good things that might never go out of vogue, but only emerge to be better and profound. For eons, stories have served to entertain, inspire, and captivate attention, forging strong relationships

Why Product Accessibility Shouldn’t Be an Afterthought

Having a good product or a service to sell is what we all want, isn’t it? However, it sometimes happens that even the best product cannot find its way to the customers and the main reason for such a case is product accessibility. Making sure that our product is accessible to every individual who might

By Marketing & Partnerships
A Product Manager’s Guide to Building Customer Loyalty

Having a loyal customer base is no easy matter. A lot of people don’t know how to even begin building customer loyalty and simply focus on launching new products or finding new customers. And, while properly launching products and finding new customers is important, there are some key reasons why having a loyal customer base

By Product Management
How To Automate Software Feature Education

Here’s a problem faced by a lot of software companies — a product has a new feature that customers are either unaware of or aren’t adopting at all. A similar challenge arises when users don’t use a core feature enough to derive the full value of a product.  The solution to the said problems lies

guest post
5 Content Writing Tips To Improve SEO

Content is still king in 2019 and will continue to be for the foreseeable future. The 2018 Hubspot State of Inbound Marketing report found that blog content creation was the top marketing priority for 55% of marketing professionals this year. The report also found that marketers who placed a high priority on blogging were 13-times

By Marketing & Partnerships
5 Ways Data Science Can Boost Brand Awareness

People, organizations, and businesses generate a tremendous amount of data every single day. We literally live in the age of information as almost everything we do is recorded and stored somewhere. A study even shows that the world creates 2.5 quintillion bytes of data daily, a staggering number you’ve probably never heard of before. Although it

By Data Science & Data Bases
3 Awesome Tools Makers Can Use to Boost Productivity

  It doesn’t matter at what stage your business is at, looking for methods to boost your productivity should always be at the forefront of key areas to improve in your business. However, maybe increasing productivity isn’t as easy a fix as it might sound. Perhaps you’re a maker operating independently and are running your

email marketingguest post
How to Create Product Launch Emails

Product launch campaigns are all about increasing awareness and getting customers interested in your new product, and email is the perfect way to spread the word. Engaging messages illustrating the product’s features and benefits will convert your core audience at a high rate and win back some former customers who had been inactive. That said,

Evaldas Mockus By Marketing & Partnerships
guest post
What Makes an Employee Stay at A Company?

Would you imagine seeing your employee of the month handing a resignation letter, just like that? It strikes you like a nightmare because right there and then, new challenges and new responsibilities abound. Skilled professionals are hard to come by these days, and you’ve just lost one. Here, you think about who, and what you’ve

yarik64px By Hiring & Operations
The Software Development Life Cycle: Phases And Methodologies

People say that “man plans and God laughs”, but the truth is, developing software on a whim doesn’t really work. To make the process smoother, avoid unnecessary expenses, and reach your goal faster, you will need to do a bit of planning. Learn more about how a software development life cycle can help you pave your way.

ira64px By Project Management
Get the Most in Life and Work with Gamification

We’ve mastered the art of criticizing ourselves, always demanding more, being unstoppable. But is it always efficient? Do we need to be in rush and do our damnedest without rewarding ourselves? Find out how to achieve more and value yourself with gamification.

yarik64px By Productivity
How To Research The Market And Identify Opportunities

There is nothing worse than relying on luck more than on facts. That’s why all successful companies spend great resources on market research before launching or upgrading any product. If you want to be in their ranks, learn your potential, define market opportunity and research your target audience. Own the information and own the world!

yarik64px By Marketing & Partnerships
Web Design and UX Trends You Should Stick to in 2019

Design it like you mean it. Don’t forget that people want to like your website, but also they want to use it intuitively. This guide on web design trends and how technologies define UX was made to inspire you. So, feel free to follow your unconscious, when using glitch, morphing, broken geometry, color explosion or minimalism. But keep in mind how technologies are changing human behaviour and demands on user experience.

dima64px By UX Design
Building Communication Strategy: the Ultimate Guide

A company lacking communication skills can end up like a lonely kid in a sandbox with no one to play with. Learn about how to define your communication and business objectives, and how an effective communication strategy can turn your company into a successful, even beloved brand.

By Marketing & Partnerships
UX Writing: Make Your Product Speak Effectively

When engaging with digital products, we often get confused. Not because we’re dumb, but because the products are puzzling. UX writing is a new discipline that helps create clear and useful texts so we don’t get baffled by web & app interfaces. Here’s a brief introduction to UX writing, its history, main principles, and best practices.

User-Centered Design: Process And Benefits

Don’t put the cart before the horse when you design things. The sooner you show your prototype to the actual users and get the feedback, the easier it will be to look at the design from the user’s point of view. Let’s go behind the scenes of the design process and discover what user-centered design really means.

By UX Design
How to Validate Your Product Idea With Landing Page

A landing page is an effective way to validate your MVP. By displaying the most important information, it will tell users what your product is about. You can solve the problem about getting the feedback you need. Here’s a guide to how to build a killer landing page in an elegant and effective way.

yarik64px By Product Management
Why Agile SDLC Model Is The Best for Your Startup

Life’s hard for those who cannot adapt to new circumstances. Which is exactly why most of the startups go Agile – it’s like having a good plan, but still being flexible. So, what’s so special about the Agile SDLC? How do you make it work for your startup? Don’t break your head over it, let’s find out.

natasha64px By Project Management