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Collections

We all want to know everything. But everything starts somewhere, right?

Let’s say you’re exploring customer development to build your product, or digging into interface design — here’s what you need to know, right in the Product Development collection.

If you’re about to turn ideas into code and won’t mind some hints on dev, you’ll find everything you need in the Engineering collection. And, because knowing and implementing all of that requires self-management and regular improvement — check out Culture&Lifestyle, too.

Each collection includes tutorials, articles and infographics.

Articles by collections

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product market fit
How to Find Product/Market Fit: A Practical Guide

You’ve come up with this brilliant product, you can’t wait any longer and are ready to launch! But how do you make sure that it’s meant to make you money? Here’s when product/market fit comes to play. Invest 10 minutes to learn how to achieve product/market fit right now, and enjoy the results of a successful launch later on.

yarik64px By Product Management
marketing practicesmarketing strategy
How to Increase Your App’s Success with Strategic Marketing Tactics

A strategic marketing plan is an essential part of the app development process that ensures its success. Here are the best marketing practices to implement in your marketing strategy to make it successful.

Emily Clark By Marketing & Partnerships
Adaptive marketingbig data
How to Create a Personalized Brand with Adaptive Marketing and Big Data Techniques

Trying to attract customers, brands use various fine-spun techniques. But what customers need is a product that would meet their needs. Adaptive marketing is an answer. Making personalized offers to each of the market segments drive conversion rates high and create loyal-to-brand customers.

David Braun CEO at TemplateMonster By Marketing & Partnerships
productivity
6 Ways I Trick Myself Into Being More Productive and Getting More Done

Having planned 10 things done in a day, but coping with only 3 of them and criticizing yourself for being lazy. Seems familiar? Check tips on how to become productive and use your resources effectively without being overwhelmingly busy every time someone asks you out.

By Productivity
beta testingdesign
Case Study: How Research And Mentors Simplified My UX Design And Differentiated My Product

When making a software product, useability and quality are two of the most important factors. This is especially true when dealing with critical systems such as health data (like our MedManage app does) and it is extremely valuable to research best practices and work directly with professionals. Let me show you how.

Simon Greenberg By Case Studies
PricingSAAS
Steps We’ve Taken to Price Our SaaS Startup Based on Value

Regardless of your product’s goal, whether it is to make the better world or make a life of the customer easier, your startup will not live long without monetization. Building pricing strategy for SaaS project may be challenging. However, knowing methods of setting prices and defining your product’s value may help you beat it easily.

Olha-Mykhoparkina-small By Revenue & Growth
customer developmentinterviews
Customer Interviews: When You Need Them and How to Make Them Efficient

Every actor is looking for a grateful audience, and you might be steps away from finding yours. How to find your target audience, identify their needs and solve their problems – all this can be done with a bunch of customer interviews. We will teach you how to make sure there’s a market for your product and how to ask the right questions, save money and improve your product to please your customers.

yarik64px By Product Management
productivity apps
13 Best Productivity Tools to Manage Your Time and Energy

Are you confused about how to manage your work life and climb the professional ladder faster? Given our hectic lives, we are fortunate to have productivity apps which bring alignment to our schedules and help us generate better output.

yarik64px By Productivity
analyticscase study
How We Increased User Engagement in Our App by 150%

Every business, digital or not, wants to retain customers and know how to do it. One startup managed to increase their user engagement by a 150% in just three months. You can find out how here.

oleksandr-kot-data-scientist By Case Studies
design trends
Web Design and UX Trends You Should Stick to in 2018

Design it like you mean it. Don’t forget that people want to like your website, but also they want to use it intuitively. This guide on web design trends and how technologies define UX was made to inspire you. So, feel free to follow your unconscious, when using glitch, morphing, broken geometry, color explosion or minimalism. But keep in mind how technologies are changing human behaviour and demands on user experience.

dima64px By UX Design
contentcopywriting
UX Writing: Make Your Product Speak Effectively

When engaging with digital products, we often get confused. Not because we’re dumb, but because the products are puzzling. UX writing is a new discipline that helps create clear and useful texts so we don’t get baffled by web & app interfaces. Here’s a brief introduction to UX writing, its history, main principles, and best practices.

sdlc
The Software Development Life Cycle: Phases And Methodologies

People say that “man plans and God laughs”, but the truth is, developing software on a whim doesn’t really work. To make the process smoother, avoid unnecessary expenses, and reach your goal faster, you will need to do a bit of planning. Learn more about how a software development life cycle can help you pave your way.

ira64px By Project Management
user centric design
User-Centered Design: Process And Benefits

Don’t put the cart before the horse when you design things. The sooner you show your prototype to the actual users and get the feedback, the easier it will be to look at the design from the user’s point of view. Let’s go behind the scenes of the design process and discover what user-centered design really means.

By UX Design
idea validationlanding pages
How to Validate Your Product Idea With Landing Page

A landing page is an effective way to validate your MVP. By displaying the most important information, it will tell users what your product is about. You can solve the problem about getting the feedback you need. Here’s a guide to how to build a killer landing page in an elegant and effective way.

yarik64px By Product Management
customer developmentresearch
Customer Development Guide For Product Managers

Planning to create a product without asking customers for their opinion? Unless you want to get into a PowerPoint chart of recent product failures, drop this idea and opt for customer development. Custdev is an approach that won’t strain the budget, but will take production to another level. If that’s exactly what you want, go ahead and use it!

yarik64px By Product Management
communication strategy
Building Communication Strategy: the Ultimate Guide

A company lacking communication skills can end up like a lonely kid in a sandbox with no one to play with. Learn about how to define your communication and business objectives, and how an effective communication strategy can turn your company into a successful, even beloved brand.

By Marketing & Partnerships
how tomarket research
How To Research The Market And Identify Opportunities

There is nothing worse than relying on luck more than on facts. That’s why all successful companies spend great resources on market research before launching or upgrading any product. If you want to be in their ranks, learn your potential, define market opportunity and research your target audience. Own the information and own the world!

yarik64px By Marketing & Partnerships
analyticscase study
How We Increased User Engagement in Our App by 150%

Every business, digital or not, wants to retain customers and know how to do it. One startup managed to increase their user engagement by a 150% in just three months. You can find out how here.

oleksandr-kot-data-scientist By Case Studies