For any business to thrive, whether a startup or a multinational organization, an effective marketing strategy is absolutely critical. This serves as a crucial road map for the entire business. It is clear that social media is gradually becoming the backbone for effective marketing because of the number of social media users and the integral

Having planned 10 things done in a day, but coping with only 3 of them and criticizing yourself for being lazy. Seems familiar? Check tips on how to become productive and use your resources effectively without being overwhelmingly busy every time someone asks you out.

When making a software product, useability and quality are two of the most important factors. This is especially true when dealing with critical systems such as health data (like our MedManage app does) and it is extremely valuable to research best practices and work directly with professionals. Let me show you how.

A strategic marketing plan is an essential part of the app development process that ensures its success. Here are the best marketing practices to implement in your marketing strategy to make it successful.

You’ve come up with this brilliant product, you can’t wait any longer and are ready to launch! But how do you make sure that it’s meant to make you money? Here’s when product/market fit comes to play. Invest 10 minutes to learn how to achieve product/market fit right now, and enjoy the results of a successful launch later on.

Are you confused about how to manage your work life and climb the professional ladder faster? Given our hectic lives, we are fortunate to have productivity apps which bring alignment to our schedules and help us generate better output.

You more or less woke up, but your mind didn’t, and your morning productivity is at about 0,01%. Had enough of that? We’ve got you, bro. While you were pulling yourself together, or pulling yourself out of bed, we collected some tips and apps on how to boost your productivity, get the most of your morning routine and kick ass at work.

Regardless of your product’s goal, whether it is to make the better world or make a life of the customer easier, your startup will not live long without monetization. Building pricing strategy for SaaS project may be challenging. However, knowing methods of setting prices and defining your product’s value may help you beat it easily.

Trying to attract customers, brands use various fine-spun techniques. But what customers need is a product that would meet their needs. Adaptive marketing is an answer. Making personalized offers to each of the market segments drive conversion rates high and create loyal-to-brand customers.